About Us

About Us

The Story of Michelle&ClairVaux

Michelle&ClairVaux began as a vision of elegance, sustainability, and accessibility. Founded in 2007 by the Marrakchi Gonzalez family, the brand initially launched as Michelle&Kenza Co, embodying a passion for timeless fashion and a deep respect for European craftsmanship. Rooted in tradition but always looking forward, the brand’s transformation into Michelle&ClairVaux marks a new chapter that bridges its illustrious past with its sustainable future.

A Family Legacy

The Marrakchi Gonzalez family’s love for fashion and their European heritage have always been at the heart of Michelle&ClairVaux. Drawing inspiration from their shared commitment to artistry and responsibility, the family envisioned a brand that marries timeless designs with sustainable innovation. From its earliest days, the family’s dedication to creating high-quality, accessible luxury pieces set Michelle&ClairVaux apart in the world of fashion.

The Early Years

In the beginning, Michelle&Kenza focused on crafting collections that celebrated the elegance of traditional European design. With a small but dedicated team of designers and artisans, the brand quickly gained a reputation for its meticulous attention to detail and its ability to combine classical elements with modern silhouettes. These early years laid the foundation for what would become a hallmark of the brand: timeless designs that stand the test of time.

Embracing Sustainability

As the world’s consciousness around sustainability grew, so did the Marrakchi Gonzalez family’s resolve to make a difference. In 2015, the brand took its first steps toward integrating eco-conscious practices into its operations. From sourcing sustainable materials to adopting ethical production processes, Michelle&Kenza began to redefine its identity as a brand that prioritizes the planet as much as it does its customers.

The Transformation to Michelle&ClairVaux

In 2024, the decision to rebrand as Michelle&ClairVaux signaled a bold step forward. The name change reflects not only a deep commitment to sustainability and inclusivity but also a renewed dedication to craftsmanship. With this transformation, the brand expanded its mission to redefine luxury as both accessible and responsible, ensuring that style and ethics go hand in hand.

Proudly Made in Europe

Michelle&ClairVaux is proud to design and produce all its collections within the European Union, ensuring the highest standards of craftsmanship, ethical labor practices, and reduced environmental impact. By collaborating with renowned ateliers in Italy, France, Spain, Portugal, and Poland, we bring together centuries of artisanal expertise with modern sustainable innovation. Each piece is a testament to the shared passion and dedication of European artisans, ensuring exceptional quality in every garment.

Sustainability at Our Core

Sustainability is not just a value at Michelle&ClairVaux; it is the foundation of everything we do. From using eco-friendly materials such as organic cotton and recycled textiles to implementing energy-efficient production methods and biodegradable packaging, we take deliberate steps to minimize our environmental footprint. By partnering with ethical suppliers and local artisans, we reinforce our commitment to creating a better future for the planet and its people.

An Inclusive Vision

We believe that luxury should be for everyone. Michelle&ClairVaux’s commitment to inclusivity is evident in our designs, which celebrate diversity and individuality. With a wide range of sizes and styles, and personalized styling services, we strive to ensure every customer feels valued, seen, and empowered.

Looking Ahead

As we continue to grow, Michelle&ClairVaux remains steadfast in our mission to create sustainable, affordable luxury for a global audience. Our journey is far from over, and we are excited to explore new ways to innovate, inspire, and make a positive impact in the world of fashion.

Join Us

Michelle&ClairVaux invites you to be part of our story. Together, let’s celebrate timeless elegance, embrace sustainability, and redefine what it means to experience true luxury.